What we've measured
Findings from frozen, dated panels. Every figure here comes from a measurement we hold on file, taken on a stated date and not revised afterwards — including the ones about ourselves.
We put our own category questions to four assistants and were named in 0 of 78 answers.
Measured 2026-07-15 · published 2026-08-16
Two heavily advertised law firms were named in none of eighteen AI answers.
Measured 2026-07 · published 2026-08-16
A brand's citations were split across a .com and a .ca — second and fourth separately, first when counted together.
Measured 2026-07-15 · published 2026-08-16
Thirty-five of thirty-five answers correctly said a chain had not yet re-entered the market — and 91% volunteered the comeback unprompted.
Measured 2026-07-22 · published 2026-08-16